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Summary Information
International Harvester Company Young and Rubicam Motor Truck Advertising Proof Books 1938-1970
- International Harvester Company
McCormick Mss 14Z
6.5 c.f. (13 flat boxes and 2 oversize folders)
Wisconsin Historical Society (Map)
Color and black-and-white advertising proofs for motor trucks manufactured by International Harvester Company. The advertisements were created by the ad agency Young and Rubicam and ran in vocational, trade, and farm publications, popular magazines, and newspapers. English
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