E.P.H. James Papers, 1922-1976

Container Title
MCHC80-091
Part 3 (MCHC80-091): Additions, 1923-1968
Physical Description: 0.4 c.f. (1 archives box) 
Scope and Content Note: Records, 1923-1968, of E.P.H. James, including transcripts of KVOA-TV broadcasts, 1953-1954; a broadcast audience research report by the A.C. Nielsen Company; Mutual Broadcasting System promotion and research reports; a study of the Nielsen Radio Index and Nielsen Television Index by Edgar Kobak, 1949; and speeches and correspondence. Also included are statements by AT&T and National Broadcasting Company executives on the beginnings of broadcast advertising.
Box   1
Folder   1
Mutual Broadcasting System Promotion and Research Reports, April-May 1947 to May 1949
Box   1
Folder   2
Variety Report on Mutual Broadcasting System “Upheaval,” April 1949, i.e. Departure of Kobak, Swezey and Carlin
Box   1
Folder   3
Broadcast Audience Research - A Review of Principles, Policies and Techniques, 1963
Box   1
Folder   4
Broadcast Measurement Bureau State Area Report, Study No. 2, Spring 1949
Box   1
Folder   5
Television Broadcasters Association Television Clinic, December 8, 1948
Box   1
Folder   6
Edgar Kobak Recommendations to A.C. Nielsen Company
Box   1
Folder   7
Broadcasts - KVOA-TV, July 1953-January 1, 1954
Box   1
Folder   8
Aircraft Marine Products (AMP) Tool Manual
Box   1
Folder   9
Speeches/Correspondence
Box   1
Folder   10
Statements/Speeches - Beginnings of Advertising