Summary Information

Title: Radio Advertising Bureau Papers
Inclusive Dates: 1951-1956

Creator:

• Radio Advertising Bureau

Call Number: U.S. Mss 175AF

Quantity: 2.2 c.f. (4 archives boxes and 1 flat box)

Repository:

Wisconsin Historical Society, Division of Library, Archives, and Museum Collections

Archival Locations:

COLLECTION MAY BE STORED OFF-SITE: see catalog entry to request materials and for additional information.

Wisconsin Historical Society (Map)

Abstract:

Records of an association of radio stations, networks, and sales representatives founded in 1951 as the Broadcast Advertising Bureau, Inc., to promote the use of radio as an advertising medium. The collection consists of reports, lists, reprints of articles, radio spot announcements, summaries of research findings, and some RAB publications. In addition, there are by-laws, minutes of an early membership meeting, and a report on operations in 1951.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-us0175af

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