Dorothy Dignam Papers, 1907-1962 (bulk 1918-1955)

Summary Information

Title: Dorothy Dignam Papers
Inclusive Dates: 1907-1962 (bulk 1918-1955)

Creator:
  • Dignam, Dorothy, 1896-1988
Call Number: U.S. Mss 19AF; PH 2240

Quantity: 3.0 c.f. (2 archives boxes and 3 flat boxes) and 25 photographs

Repository:
Archival Locations:
Wisconsin Historical Society (Map)

Abstract:
Papers of Dorothy Dignam, one of the first women copywriters in the advertising business, chiefly consisting of examples of her work for the McJunkin and Vanderhoff advertising companies of Chicago and N.W. Ayer & Son, of Philadelphia and New York City. Clients include the Ford Motor Company, Marshall Field & Company, and Cannon Mills. The advertising dates from Dignam's early career, and it reflects her specialization in women's products and advertising addressed to women. Also included are educational materials and radio scripts about women by Dignam and other members of the Philadelphia Club of Advertising Women; materials she prepared as head of the Defense Committee of the Advertising Women of New York (AWNY) during World War II; materials for Advertising Careers for Women (1939), a book edited with Blanche Clair; and other materials. The photographs are portraits and images used for Ford Motor Company advertising and for AWNY Defense Committee advertising.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-us0019af
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