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Container
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Title
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M2016-042
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Part 1 (M2016-042, Audio 2060A/1-7, CD 980, VBD 629-VBD 630, VHE 653-VHE 662): Original collection, 1909-20173.9 cubic feet (8 archives boxes, 1 flat box, and 2 oversize folders), 4 audio recordings (12-inch disc), 2 audio recordings (cassette), 1 audio recording (CD), 2.4 cubic feet of photographs (3 archives boxes, 2 flat boxes, and 2 oversize folders), 2.8 cubic feet of transparencies (7 archives boxes), 1 reel of film (16 mm), 2 video recordings (3/4-inch U-Matic), and 10 video recordings (1/2-inch VHS) Records, 1909-2017, created by Oscar Mayer # Co. for various business purposes, containing papers, audio recordings, photographs and 35 mm slides, and film and video recordings. Organized by subject, records include reports, procedural and promotional documents, early product recipe books, and materials concerning the construction and various expansions of the Madison Plant. Of note are materials related to the Wienermobile and the history of its use as a promotional tool. Also includes materials related to Oscar Mayer employees, such as newsletters, and the relationship between management and the labor union. As well as materials related to the Mayer family history, and family member's roles and achievements within the company. Includes photographs and transparencies of the Madison Plant, products, Wienermobile, and the Oscar Mayer family. The audio and moving images include promotional videos and recordings, training materials, and interviews with Oscar F. Mayer and Oscar G. Mayer Sr. This Part is arranged into 10 series: Corporate; Madison Plant; Employees; Amalgamated Meat Cutters and Butcher Workmen Local Union; Promotional Publications and Other Materials; Wienermobile; Clippings and Press Coverage; Histories; Mayer Family; and Audio/Visual Materials.
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Series: Corporate
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Box
1
Folder
1-3
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Annual reports, 1955-1978
: Dates covered: 1955, 1957, 1961, 1963-1965, 1967-1978.
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Box
1
Folder
4
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Company profiles, 1969, 1975
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Box
1
Folder
5
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Interim reports for stockholders and communications, 1972-1975, 1977
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Box
1
Folder
6
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Kraft Foods Inc. Historical Timeline, 1995
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Box
8
Folder
1
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Promotional material, 75th Anniversary 1958
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Box
1
Folder
7
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Operation Division, "Focus" presentation 1992
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Box
1
Folder
8
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Photograph and slide storage
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Box
1
Folder
9
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Oscar Mayer Christmas cards
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Box
1
Folder
10
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"The Wiener Song" sheet music
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Box
1
Folder
11-12
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Recipe experiment books, 1930-1932, 1934, 1938
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Box
2
Folder
1
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Production Department, Standard Instructions 1974-1975, 1978-1984, 1986-1987
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Box
8
Folder
2
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Miscellaneous, circa 1960s, 1984
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Series: Madison Plant
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Box
2
Folder
5
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Building additions, correspondence, newspaper clippings, blueprint 1951-1970
: Dates covered: 1951-1952, 1955-1959, 1963, 1966-1967, 1969-1970.
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Box
12
Folder
1
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Exterior illustration, and Wisconsin Inspection Bureau facility diagram 1922
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Box
2
Folder
6-7
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Maps
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Box
2
Folder
8
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Promotional material and employee handbooks, 1957, 1973
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Series: Employees
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Employee newsletters
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Box
2
Folder
9
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Oscar Mayer Folks, 1944 February- December
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Box
2
Folder
10-12
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The Oscar Mayer Link, 1960-1962
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Box
3
Folder
1-11
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The Oscar Mayer Link, 1963-1973
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Box
4
Folder
1-7
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The Oscar Mayer Link, 1974-1980
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Box
4
Folder
8
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Oscar Mayer Report, quarterly newsletter for employees 1974-1984
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Box
4
Folder
9
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The Cold Cut Facts, 1992-1993
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Individuals
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Box
4
Folder
10
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Backer, Harry G. (Public Relations Director), correspondence, memoranda, press releases, and speech and oral history transcripts 1947-1977
: Dates covered: 1947, 1953, 1955, 1957, 1960-1961, 1963-1964, 1967, 1974, 1976-1977.
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Box
4
Folder
11
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Hyland, Bob, ad promoting post-war jobs at Oscar Mayer 1947
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Box
4
Folder
12
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Roe, Eric, third shift sanitation 1989-1991, 1993, 1996-1997
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Box
4
Folder
13
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Walrath, Bill, includes Sally Field/Flying Nun photograph 1990
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Box
4
Folder
14
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Oscar Mayer Scholarship, 1958
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Box
4
Folder
15
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Miscellaneous, 1966-2000
: Dates covered: 1966, 1971, 1981, 1985-1986, 1989-1991, 1994, 2000.
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Box
5
Folder
1
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Oscar Mayer Handbooks, Product Information, and Price Lists binder
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Box
5
Folder
2
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Oscarettes 25th Anniversary, 1972
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Series: Amalgamated Meat Cutters and Butcher Workmen Local Union
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Box
5
Folder
3
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Labor agreements, 1970-1976, 1983-1986
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Box
5
Folder
4
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"Original History of Organizing the Amalgamated Meat Cutters and Butcher Workmen Local Union #538", 1984
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Box
21
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Plaque : dedicated in remembrance of Oscar F. Mayer / presented by the Meat Cutters and Butchers Union
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Series: Promotional Publications and Other Materials
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Box
6
Folder
2
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Binder with product info cards
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Box
6
Folder
3
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All about sausage, recipe book 1973
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Box
6
Folder
4
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Oscar Mayer Celebration Cookbook, 1983
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Box
6
Folder
5
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Insti-answer Consumer Information Handbook, second edition 1977 June
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Box
6
Folder
6
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"Links with the Past" History of Oscar Mayer & Co, 1979
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Box
7
Folder
1
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"Oscar Mayer, Fine Meats Since 1883" binder
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Box
7
Folder
2
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"Oscar Mayer, Full Live Food Service" binder circa 1970
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Box
8
Folder
4
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Oscar Mayer Brand Guide, Kraft Foods 2010
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Box
8
Folder
5
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Oscar Mayer, Packaging Innovation Opportunity Spaces, NewEdge + The Brewery Limited 2010 February
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Series: Wienermobile
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Box
7
Folder
3
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National Meat Week promotion, 1985
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Box
7
Folder
4
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Newspaper clippings, Wienermobile 50th anniversary tour 1985-1987
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Box
7
Folder
5
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The Wienermobile, A 50 Year Celebration, press kit 1986
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Box
7
Folder
6
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Wienermobile tour, publicity newspaper clippings 1986
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Box
7
Folder
7
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Schmelzer, Pat, Oscar Mayer truck driver responsible for transporting the Wienermobile 1988-1989
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Box
7
Folder
8
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"The Evolution of an Icon," press packet 1993
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Box
7
Folder
9
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Ephemera
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Oversize folder
3-4
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Stevens' Wienermobile redesign art, 1956
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Series: Clippings and Press Coverage
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Box
8
Folder
3
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Industrial League baseball team, newspaper clippings 1948-1949
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Box
5
Folder
5
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Newspaper clippings, 1943-2017
: Dates covered: 1943, 1953, 1955, 1958-1961, 1964, 1967, 1973-1974, 1976-1977, 1981, 1987, 1994, 2017.
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Box
5
Folder
6
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The National Provisioner and Refrigerated & Frozen Foods, industry publications 1992, 1994-1995
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Series: Histories
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Box
5
Folder
7
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"Oscar Mayer 75th Anniversary" / by Dale Kramer manuscript, including editing notes circa 1958
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Box
6
Folder
1
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"Meat for the Millions, A Look at Meat Packing Through the Window of Oscar Mayer" / by Alfred Lief, manuscript
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Series: Mayer Family
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Box
2
Folder
2
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Biographies and newspaper clippings, 1956-1999
: Dates covered: 1956, 1964-1965, 1968, 1977, 1983, 1985, 1990, 1992-1995, 1997-1999.
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Box
2
Folder
3
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“Oscar Mayer & Co. From Corner Store to National Processor” : booklet , 1970 April 30
: Book includes text of address to the National Meeting of The Newcomen Society of North America
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Box
2
Folder
4
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Oscar G. Mayer 50th Anniversary with company : program, 1958
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Series: Audio/Visual Materials
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Subseries: Audio recordings
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Audio
2060A/1
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WLS Radio, Livestock and Meat Forum with Oscar G. Mayer Sr. 1934 April 8
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Audio
2060A/2
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Oscar F. Mayer and Walter Schlichting Broadcast, with Roy Ormond 1948 December 7
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Audio
2060A/3
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"Music to Sell Oscar Mayer Wieners By", 1967
: Includes six versions of the Oscar Mayer theme song, including: Tijuana; Dixie; Bossa Nova; Rock and Roll (Gary and the Hornets); Motown; and Country and Western.
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Audio
2060A/4
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"Music to Sell Oscar Mayer Wieners By"
: Includes six versions of the Oscar Mayer theme song, including: Tijuana; Dixie; Bossa Nova; Rock and Roll (Gary and the Hornets); Motown; and Country and Western.
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Audio
2060A/5
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"Music to Eat Oscar Mayer Wieners By", 1971
: Includes six versions of the Oscar Mayer theme song, including: Tijuana; Dixie; Bossa Nova; Rock and Roll (Gary and the Hornets); Motown; and Country and Western.
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Audio
2060A/6
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Oscar Mayer Wiener Whistle Music, 1990
: Tracks include: March; Stop, Look, and Whistle; We're the Wiener Whistle Kids; and Wiener Jingle '90.
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Audio
2060A/7
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Oscar Mayer Wiener Jingle - Assorted Versions
: A combination of vocal (V) and instrumental (I) tracks, including: Dance (V) Tijuana (V); Caribbean (I); New York Pop (V); In Excess (I); Dixie (V); March (I); Chicago Blues (V); Motown (V); Cajun (I); Rap (V); Bossa Nova (V); Dance (I); Vienna Symphony (I); County Western (V); and Wiener and Bologna (V).
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M2016-042
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Subseries: Photographs
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Madison Plant
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Box
12
Folder
3
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View of Madison, circa 1910
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Box
12
Folder
4
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Exterior views / Torkel Korling photographer
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Box
12
Folder
5
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Exterior views
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Box
12
Folder
6-7
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Aerial views
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OP Box
28
Oversize Folder
1-2
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Aerial and other exterior views
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Box
12
Folder
8
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Exterior view : copy negative, circa 1925
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Box
9
Folder
1
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Construction work on the Farmer's Cooperative Packing Company's plant, 1916
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Box
9
Folder
2
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Ernest Marbach photographs (includes letter), circa 1920s, 1969
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Box
9
Folder
3
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Exterior and interior, 1940s-1970s
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Box
9
Folder
4
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Additions, head office, plastics, and spice building construction 1953, 1969-1970
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Box
9
Folder
5
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Exterior (includes negatives)
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Box
9
Folder
6-7
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General (negatives)
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Box
9
Folder
8
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Production line and packaging equipment
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Box
10
Folder
1
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Transportation, 1954, 1967
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Box
10
Folder
2
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Offices (includes negatives), 1993 October
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Box
10
Folder
3
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Facility renovations (includes negatives), 1991 July
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Box
13
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Album with views of facilities and operations / attributed to photographer Torkel Korling, 1944
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Employees
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Box
10
Folder
4-5
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General, 1940, circa 1950s, 1970, 1977
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Box
10
Folder
6
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Sports Teams
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Box
12
Folder
9
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Industrial League baseball team, 1948
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Box
10
Folder
7
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Meeting between Louis Rich executives and Prima Meats executives from Japan
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Box
10
Folder
8
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Meeting with Tommy Thompson (includes negatives), 1990s?
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Box
10
Folder
9
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Engineers and machinists meeting (includes negatives), 1990 August
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Box
10
Folder
10
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Christmas party, 1990
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Box
10
Folder
11
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Retired Employees Are Dedicated Individuals (R.E.A.D.I.) meeting (includes negatives), 1993 June
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Products
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Box
10
Folder
12
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Louis Rich Deli-Thin turkey packaging (includes negatives), 1990s?
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Box
10
Folder
13
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Product testing (includes negatives), 1990s?
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Box
10
Folder
14
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Lunchables packaging
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Wienermobile
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Box
10
Folder
15
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General, 1990s-early 2000s
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Box
10
Folder
16
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Hotdogger event (includes negatives), 1993 June
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Box
10
Folder
17
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Miscellaneous negatives, 1990s
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Mayer family
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Box
10
Folder
18
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Oscar F. Mayer portrait : orotone
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Box
11
Folder
1
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Mayer family photo album, including Madison, Cedar Lake, Holy Hill, Havana, New York City 1911-1912, 1914, 1917, 1919
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Box
12
Folder
10
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Family photos, 1938
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Box
11
Folder
2
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Family photos, 1909, circa 1925, 1946, 1949, 1957, 1959, 1962, 1967, 1972, 1977
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Box
11
Folder
3
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Negatives
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Box
11
Folder
4-5
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Corporate photo file (includes negatives)
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Subseries: Transparencies
35mm slides
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Box
14
Folder
1
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Advertising/Promotional Material
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Box
14
Folder
2
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Appetite Appeal
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Box
14
Folder
3
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Consumer Affairs
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Box
14
Folder
4
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Consumer Services/Consumer Relations
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Box
14
Folder
5
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Data Systems/Office Machines
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Box
14
Folder
6
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European research trip
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Facilities
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Box
14
Folder
7
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Madison Plant and Office
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Box
14
Folder
8
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Madison, Wisconsin (MA)
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Box
14
Folder
9
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Plants and facilities outside Madison
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Box
14
Folder
10
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Caracas, Venezuela
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Box
14
Folder
11
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Chicago, Illinois (CH)
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Box
14
Folder
12
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Columbia, Missouri (CM)
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Box
14
Folder
13
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Davenport, Iowa (DA)
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Box
14
Folder
14
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Los Angeles, California (LA)
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Box
14
Folder
15
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Nashville, Tennessee (NA)
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Box
14
Folder
16
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Olympia, Washington (OL) 1989 September
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Box
15
Folder
1
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Philadelphia, Pennsylvania (PH)
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Box
15
Folder
2
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Powell Valley, Tennessee (CA)
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Box
15
Folder
3
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Sandusky, Ohio (SA)
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Box
15
Folder
4
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Tulare, California (TU)
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Box
15
Folder
5
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West Liberty, Iowa (WL)
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Box
15
Folder
6
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Adair Foods, Kirksville, Missouri (KV)
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Box
15
Folder
7
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Coshocton Foods (CS), 1984
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Box
15
Folder
8
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Columbia Foods (CM)
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Box
15
Folder
9
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Louis Kemp, Duluth, Minnesota (DU)
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Box
15
Folder
10
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Louis Rich, Goshen, California (GO)
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Box
15
Folder
11
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Louis Rich, Sigourney, Iowa (SI)
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Box
15
Folder
12
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Tulsa turkey products (TL, formerly TU)
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Box
15
Folder
13
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Production facilities, exteriors
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Box
15
Folder
14
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Other factory departments and processes
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Box
16
Folder
1
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Production Lines and equipment
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Box
16
Folder
2
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Bacon butchering process
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Box
16
Folder
3
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Food Service/Open Dating
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Box
16
Folder
4
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Food Shots, 1985 June
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Box
16
Folder
5
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Grilling Station/Chef's Pantry
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Grocery Stores
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Box
16
Folder
6
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General
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Box
16
Folder
7
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Product displays
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Box
16
Folder
8
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Historical
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Box
16
Folder
9
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Company history
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Box
16
Folder
10
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International ventures
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Box
16
Folder
11-12
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Miscellaneous
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Box
16
Folder
13
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Oscar Mayer Foundation/Madison Civic Center
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Other brands
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Box
17
Folder
1
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Claussen Pickles, 1977-1993
: Dates covered: 1977, 1981-1982, 1984, 1988-1989, 1993.
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Box
17
Folder
2
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General Foods, Kraft, Phillip Morris
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Box
17
Folder
3
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Louis Kemp, 1989
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Box
17
Folder
4-5
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Louis Rich Turkey
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Packaging
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Box
17
Folder
6
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Meat Products and Packaging
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Box
17
Folder
7
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Miscellaneous product packaging
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Box
17
Folder
8
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General - Product packaging (GE)
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Box
17
Folder
9
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Packaging/Labels
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Box
17
Folder
10
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Lunchables
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People
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Box
18
Folder
1
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Company executives
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Box
18
Folder
2
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Miscellaneous people
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Box
18
Folder
3-5
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People of Oscar Mayer, circa 1940s-1970s
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Box
18
Folder
6
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Oscarettes, 1967
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Presentations
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Business Reviews
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Box
18
Folder
7
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General, (BR), R.E. Mengel (BR-M), R.J. Waldrop (BR-W)
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Box
18
Folder
8
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B. Lemkuil (BR-L), A. Alf (BR-A) B. Hansen (BR-H) 1986 October 23
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Box
18
Folder
9
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Continuous Large Sausage Process (CLSP)
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Box
19
Folder
1
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Miscellaneous corporate engineering (FC)
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Box
19
Folder
2
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E.M.D.P. presentation (EM)
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Box
19
Folder
3
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Engineering Division presentations (BL)
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Kraft General Foods benefits
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Box
19
Folder
4
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Management Group Presentation on Miscellaneous Benefits, effective 1994 January 1 1993 September
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Box
19
Folder
5
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Management Group Presentation of Pension Plan, effective 1994 January 1 1993 September
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Box
19
Folder
6
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Management Group Presentation of Thrift (401K) Plan, effective 1994 January 1 1993 September
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Box
19
Folder
7
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Salaried Employee Pension Plan, effective 1994 January 1 1993 September
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Box
19
Folder
8
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Salaried Employee Presentation of Thrift (401K) Plan, effective 1994 January 1 1993 September
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Box
19
Folder
9
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Salaried Presentation of Miscellaneous Benefits, effective 1994 January 1 1993 September
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Box
19
Folder
10
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Machine Development & Automation (RM)
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Box
19
Folder
11-12
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Miscellaneous presentation slides
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Box
20
Folder
1-2
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Miscellaneous presentation slides (continued)
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Box
20
Folder
3
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Philip Morris Engineering Exchange Conference, R.J. Waldrop (PM)
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Box
20
Folder
4
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Selling Training to Upper Management, Edgewood College (ST) 1986 December 18
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Box
20
Folder
5
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Training session (TS), 1987 May 20
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Box
20
Folder
6
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Public Relations
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Box
20
Folder
7
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Research and Development
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Box
20
Folder
8
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Salute to Kids
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Box
20
Folder
9
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Transportation/Trucks
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Box
20
Folder
10-11
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Wienermobile
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Subseries: Film and Video recordings
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CD
980
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“Public Relations Department, Oscar Mayer & Co.”
1 reel of film : 16 mm
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VBD
629
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Oscar Mayer Foods Inc., Madison Plant 1989
U-matic video cassette : 18:30 minutes
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VBD
630
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Oscar Mayer, “A Talk with All the Hotdoggers”
U-Matic video cassette
: Includes a panel discussion.
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VHE
653
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"This is the Midwest," interview with Oscar G. Mayer Sr., CBW/WBBM 1955 January 16
VHS video cassette
: A DVD copy of this recording is available on VDA 526.
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VHE
654
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"Oscar Mayer Hot Dogs Historical Ads, 1963-1982" 1963-1982
VHS video cassette
: Produced by J. Walter Thompson Video Studio, Chicago, Illinois.
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VHE
655
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Wienermobile Tour, 1986 Summer
VHS video cassette
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VHE
656
|
Adept Technology, Oscar Mayer Beef Frank Inspection Demonstration (with robot) 1988 April 27
VHS video cassette
|
|
|
VHE
657
|
“This is Oscar Mayer”, 1993 March
VHS video cassette : 10:30 minutes
: Produced by the Oscar Mayer Corporate Affairs Department. Includes the history and current operations of Oscar Mayer Foods Corporation.
|
|
|
VHE
658
|
Oscar Mayer process segments, 1998 July 21
VHS video cassette : 21:00 minutes
: Produced by Grassland Media, Inc., Madison, Wisconsin.
|
|
|
VHE
659
|
CMD Prototype, Stuff 'n Burgers Line
VHS video cassette
|
|
|
VHE
660
|
Kraft Lunchables “Portraits”
VHS video cassette : 0:30 minute
|
|
|
VHE
661
|
“Lunchables: The Operations Franchise”
VHS video cassette
|
|
|
VHE
662
|
“Oscar Mayer Wienermobile”
VHS video cassette
: "Produced by Communicade Marketing
Services Limited."
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|
|
Subseries: Ephemera
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|
|
Box
12
Folder
2
|
Packaging, place mat, safety white board, logo from sports jersey
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