Monroe Greenthal Files: United Artists Corporation Records, Series 1D and Series 3D, 1933-1942
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Summary Information

Title: Monroe Greenthal Files: United Artists Corporation Records, Series 1D and Series 3D
Inclusive Dates: 1933-1942

Creators:
  • Greenthal, Monroe, 1906-1963
  • United Artists Corporation
Call Number: U.S. Mss 99AN/1D; U.S. Mss 99AN/3D

Quantity: 2.4 cubic feet (6 archives boxes)

Repository:
Housed at the Wisconsin Historical Society, Division of Library, Archives and Museum Collections; owned by the Wisconsin Center for Film & Theater Research

Archival Locations:
Wisconsin Historical Society (Map)
See the catalog entries for information on possible additional materials and shelf locations: Series 1D, Series 3D

Abstract:
Files from the office of Monroe W. Greenthal, head of the Advertising and Publicity Department at United Artists (UA). Activities documented in Series 1D include submitting advertising to various newspapers and magazines, arranging media interviews of stars and other noteworthy personalities, setting joint advertising budgets with theaters, providing publicity materials to exhibitors, and overseeing the activities of advance men throughout the country. In Series 3D, correspondence documents Greenthal's activities from January to October 1942 as a liaison between the film industry and the War Department including press releases and information on campaigns to sell war bonds in theaters.

Note:

Forms part of the United Artists Corporation collection.



Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-99an001d
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