Container
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Title
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M97-123
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Part 7 (M97-123): Additions, 1937-1980 2.0 c.f. (5 archives boxes) : Additions, 1937-1980, of advertising and public relations material from the Agricultural/Industrial (AE/I), Payline, and Outdoor Power Divisions including photographs, negatives, press releases, advertising proof sheets, printed speeches and presentations, wall calendars, and publications. Of particular interest is an undated and unsigned analysis of the company's corporate image. Also included are Product Planning Committee reports and photographs on the development of the four wheel drive farm tractor from 1957 to 1964, and reports documenting the development of the company's farm equipment service parts warehousing and distribution system from 1962 to 1968.
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Box
1
Folder
1
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Nebraska Tests, Farmall H and M, 1946
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Box
1
Folder
2
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Nebraska Tests, 1957 tractor line, 1957
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Box
1
Folder
3
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Nebraska Tests, W-4, W-6, W-9 Tractors, 1957
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Box
1
Folder
4
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“Course of Instruction For Dealer Salesmen,” booklet on farm machines and tractors, 1957
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Box
1
Folder
5
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Parts inventory management manual, 1958
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Box
1
Folder
6
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Management Newsletter, 1955-1956, 1967-1968
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Box
1
Folder
7
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Dealer Newsletter, Farm Equipment Division, 1967-1968
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Box
1
Folder
8
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Dealer Newsletter, Agricultural Industrial Group, 1971-1973
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Box
1
Folder
9
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Ag People, Agricultural Equipment group publications, 1978
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Box
1
Folder
10
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Public Communications Inc. summary of public relations projects for International Harvester, 1978
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Box
1
Folder
11
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Corporate image five-year corporate campaign, undated
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Box
1
Folder
12
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“Farm Equipment in the Space Age,” press conference and press releases, 1965 July-August
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Box
1
Folder
13
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List of farm organizations supported by International Harvester, 1976
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Box
1
Folder
14
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International Harvester press release, article, 1977, undated
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Box
1
Folder
15
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General corporate statements to the press and press releases, 1972-1973, 1978
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Box
1
Folder
16
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Employee discount promotion, 1972
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Box
1
Folder
17
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National International Harvester dealer conference, reports and speeches, 1972
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Box
1
Folder
18
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Prototype speech for farm audiences, 1972
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Box
1
Folder
19
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“Safety in the Farm Machinery Industry,” Farm and Industrial Equipment Institute (FIEI) presentation, 1970
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Box
1
Folder
20
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Farm Report, Agriculture at the Crossroads, circa 1974
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Box
1
Folder
21
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Fundamentals of International Harvester Agricultural Equipment (FIHAE) course descriptions, 1977
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Box
1
Folder
22
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4-H pamphlets, 1977
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Box
1
Folder
23
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Agriculture equipment major market program, 1973
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Box
1
Folder
24
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Agricultural Equipment Division status of metrication report, 1976
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Box
1
Folder
25
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Agicultural Industrial Division sales, expenditures, profits for fiscal year 1974
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Box
2
Folder
1
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Forage harvester negatives, undated
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Box
2
Folder
2
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Farmall 646 Tractor, press releases and photographs, 1965
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Box
2
Folder
3
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4100 Tractor, press release and photograph, 1965
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Box
2
Folder
4
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440 Baler, negatives and photograph, undated
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Box
2
Folder
5
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990 Mower-Conditioner, photographs
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Box
2
Folder
6
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375 Windrower, photographs, circa 1973
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Box
2
Folder
7
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No. 56 Forage Blower photographs, undated
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Box
2
Folder
8
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Tractor school contact sheet, 1977
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Box
2
Folder
9
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HT-340 Tractor press release, 1961 July
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Box
2
Folder
10
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B-275, first import tractor, press release, 1959
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Box
2
Folder
11
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Farmall 1466 Tractor, photographs and negatives, undated
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Box
2
Folder
12
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600 series cotton picker press release, 1972
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Box
2
Folder
13
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New 815 and 915 monitor control combine poster, 1969
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Box
2
Folder
14
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Tractorettes photographs, 1942
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Box
2
Folder
15
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Twine ball display, black and white photograph
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Box
2
Folder
16
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Tractors and farm equipment press releases and photographs, 1965
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Box
2
Folder
17
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Farm equipment press releases and photographs, 1975
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Box
2
Folder
18
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Introduction of 50 and 30 series tractors, press releases, 1981
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Box
2
Folder
19
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Overseas division color photographs of 531 Combine, 510 Grain Drill, 560 Payloader, 1974
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Box
2
Folder
20
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4366, 1466, and 666 Tractors, color negatives
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Box
2
Folder
21
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International Harvester tractor in use overseas, color transparency, black and white negative
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Box
2
Folder
22
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Cotton Picker development and introduction, articles and displays, 1937-1953
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Box
2
Folder
23
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“An Analysis of the Farm Equipment Division's Distribution System,” 1962
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Box
2
Folder
24
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“Survey of Farm Equipment Works Parts Distribution for General Facility Study,” 1965
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Box
2
Folder
25
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“Farm Equipment Master Parts Depot Concept,” Service Parts Operation Center (SPOC), 1966
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Box
2
Folder
26
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“Proposed Warehouse for Farm Equipment Service Parts,” 1966
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Box
2
Folder
27
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“Proposal... for a Farm Equipment Master Depot Process System,” Walter Kidde Constructors Inc., 1966
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Box
3
Folder
1
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Bucyrus-Erie advertising brochures, circa 1940s : Formerly Bucyrus Steam Shovel and Dredge Company of Wisconsin.
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Box
3
Folder
2
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Hughes-Keenan Roustabout Cranes advertising brochures, undated
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Box
3
Folder
3
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Isaacson equipment for International Harvester tractors, circa 1949
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Box
3
Folder
4
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Mississippi Wagon advertising brochure, circa 1948
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Box
3
Folder
5
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Payline press releases and photographs, circa 1975
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Box
3
Folder
6
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Payhauler, black and white negative
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Box
3
Folder
7
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Payscraper, black and white negatives
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Box
3
Folder
8
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Payline (Payhauler, Payscrapers, Payloader, etc.) equipment, color negatives
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Box
3
Folder
9
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Paymover black and white prints, undated
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Box
3
Folder
10
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560 Payloader in logging operation, black and white negative, undated
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Box
3
Folder
11
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Price and policy letter, warranty on Payline machines, 1978
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Box
3
Folder
12
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Service training slide film presentation, TS-24 Torque Converter Crawler Tractor, undated
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Box
3
Folder
13
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Falconbridge Mines use of Payline equipment, press release and photographs, color prints and negatives, circa 1973
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Box
3
Folder
14
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Licensing agreement with International Harvester Iran, Construction Equipment Division, 1974
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Box
3
Folder
15
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Crawler tractor undercarriage parts, market study and contract with International Harvester Berco of Italy, 1974-1976
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Box
3
Folder
16
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Miscellaneous public relations, Construction Equipment Division, 1969, 1971
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Box
3
Folder
17
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Cancellation of Phoenix Show, Construction Equipment Division, 1962
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Box
3
Folder
18
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Universal Engineer Tractor, press release, 1961 February 22
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Box
3
Folder
19
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100 series pickup truck, photograph, undated
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Box
4
Folder
1
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Art Department halftone proofs, dealerships, 1942-1945
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Box
4
Folder
2
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Art Department advertising proofs, 1962-1965
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Box
4
Folder
3
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Refrigeration decal, undated
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Box
4
Folder
4
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McCormick-Deering threshers, advertising brochure, 1950
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Box
4
Folder
5
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Refrigerators advertising brochure and photograph, 1951
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Box
4
Folder
6
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Snow removal with International Harvester Farmall Cub, advertising brochure, 1952
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Box
4
Folder
7
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Introducton of Cub 154 Lo-Boy, remarks by Stan West, 1968
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Box
4
Folder
8
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Kohler Engine Company, Cub Cadet promotion, article, correspondence, photographs, 1971
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Box
4
Folder
9
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Cub Cadet advertising ad-planner advertising materials, 1972
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Outdoor Power Products Advertising Proofs
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Box
4
Folder
10
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1972
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Box
4
Folder
11
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1973
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Box
4
Folder
12
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1974
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Box
4
Folder
13
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1975
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Box
4
Folder
14
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1976
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Box
4
Folder
15
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1975
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Box
5
Folder
1
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Calendar program, orginal art by Tom Hoyne, 1970-1975
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Box
5
Folder
2
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Calendar program promotional and ordering materials, 1972-1976, 1978-1980
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Box
5
Folder
3
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Industrial equipment calendar program, 1971-1974, 1978
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Box
5
Folder
4
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Farm equipment calendars, 1966-1967, 1969-1970, 1972
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Box
5
Folder
5
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Farm equipment calendars, 1978-1980
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Box
5
Folder
6
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First alcohol engine, New Work Committee report #725 and photograph, 1932
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Box
5
Folder
7
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Product Planning Committee reports on 4-wheel drive tractor testing and development, 1958-1959
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Box
5
Folder
8
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Experimental four-wheel drive tractor, photographs, 1957-1959 : Model 4WD-1.
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Box
5
Folder
9
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Four wheel drive tractor development, status report model 4WD-1, 1959
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Box
5
Folder
10
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Product planning reports, 4-wheel drive tractor development, 1960-1964
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Box
5
Folder
11
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Product planning research trip reports, 4-wheel drive tractor development, 1962-1968
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Box
5
Folder
12
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Farm equipment product planning, tractor survey, domestic wheel tractor features, 1963
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Box
5
Folder
13
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4300 Tractor, advertising literature, service bulletins, serial number information
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