Harry Ray Bannister Papers, 1936-1967


Summary Information
Title: Harry Ray Bannister Papers
Inclusive Dates: 1936-1967

Creator:
  • Bannister, Harry Ray, 1894-1967
Call Number: U.S. Mss 86AF; Tape 432A; Disc 71A

Quantity: 5.6 c.f. (14 archives boxes), 8 tape recordings, and 13 disc recordings

Repository:
Archival Locations:
Wisconsin Historical Society (Map)

Abstract:
Papers of an NBC executive who served as vice-president for station relations, 1952-1961. Although his twenty-year tenure as station manager at WWJ/WWJ-TV, Detroit, Michigan, is given only light coverage, there are notable files on his years with the network. Included are correspondence, clippings, reports, speeches and writings, recordings, and biographical information. Among the prominent correspondents are Martin Agronsky, Leonard Bernstein, Martin Codel, Dwight D. Eisenhower, Gerald R. Ford, J. Edgar Hoover, Lyndon B. Johnson, Allan Nevins, George W. Romney, and Robert A. Taft. There are also routine correspondence and memoranda exchanged with various NBC executives such as David C. Adams, Robert Kintner, David and Robert W. Sarnoff, Sylvester L. Weaver, Jr., and Frank White on matters concerned with affiliate policy and relations, programming, and the development of television broadcasting. Speeches and writings include correspondence, reviews, publicity, and background information about his autobiography; free lance articles; and drafts and typed copies of speeches presented to several professional organizations and to two congressional committees.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-us0086af
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Biography/History

Harry Ray Bannister is notable for his work as a manager of WWJ radio and television, Detroit,Michigan, and as Vice President for Station Relations for the National Broadcasting Company. His career ranged from the early 1930's through the 1950's and involved him in many important events and developments in the broadcasting history of that period. At NBC, Bannister played a significant role as an intermediary between NBC and its station affiliates at a time when radio was being rapidly eclipsed by television.

Bannister was born in New York City on April 30, 1894. He spent nearly two years in France in World War I and after discharge from the Army in 1919 began travelling sales work. For almost ten years Bannister sold paints, pop corn machines, automotive parts, and drugs and pharmaceuticals in various parts of the country. In the early 1930's he briefly served as an advertising sales representative with the Detroit radio stations WMBC and WJR before joining the Detroit News station WWJ. He became general sales manager in 1934 and a general station manager in 1940. During his time at WWJ, Bannister established a reputation for concern with quality in programming and advertising; he consistently sought establishment of broadcasting standards. He realized early the potential of television broadcasting and favored its employment for educational purposes. Active in industry affairs throughout his career, Bannister helped to write the first NAB Television Code, 1951, and testified before various congressional committees investigating the broadcasting industry. Bannister's activities among NBC affiliates led to his appointment as Vice President for Station Relations in 1952. His understanding of affiliate concerns proved useful to this position, and he became known for championing live programming and discouraging reliance on ratings. In 1961 Bannister became a part-time consultant for NBC.

Bannister published many articles in newspapers and broadcasting periodicals and spoke before a variety of organizations and groups. He died on April 27, 1967. Bannister's anecdotal autobiography, The Education of a Broadcaster, was published in 1965.

Scope and Content Note

The papers cover the period 1936-1967 and best document Bannister's position as NBC Vice President for Station Relations. Though there are some noteworthy speeches and articles which predate his tenure with NBC, there is little coverage of his more than twenty years at WWJ. The papers consist of correspondence, memos, newsclippings, reports, drafts, photographs, tape and disc recordings, and related material. They are divided into seven groups: correspondence, writings, speeches and other remarks, NBC subject file, articles and newsclippings about Bannister, miscellany, and tape and disc recordings.

The CORRESPONDENCE is mostly from the 1950's and 1960's and is generally routine and personal in nature. Significant are letters from Robert A. Taft regarding the Marshall Plan, and from Lyndon B. Johnson regarding the Berlin Wall. Concerning NBC there is a noteworthy 1952 memo by Bannister to NBC President Sylvester Weaver setting forth Bannister's views on network-affiliate policy. Separate files of correspondence relate to Bannister's response to a complaint (originally directed to Niles Trammell) about singing commercials, 1949, and to his 1952 appointment as Vice President for Station Relations. A folder of letters and memos, 1952 and 1959-1962, concerning Leonard Bernstein, NBC programming, and network-station relations, are closed until September 1979. Throughout the correspondence several prominent individuals are represented; they include:

Agronsky, Martin 1958, August 8
Codel, Martin 1965, May 17
Eisenhower, Dwight 1952, August 20
Ford, Gerald 1965, September 2
Hoover, J. Edgar 1962, December 5
Johnson, Lyndon B. 1960, May 4 (copy)
Nevins, Allen 1955, May 16
Romney, George 1962, December 18 (copy)
Taft, Robert A. 1947, November 28

WRITINGS consist primarily of material relating to Bannister's autobiography. This includes correspondence, reviews and publicity, and background material. There is also a small number of articles by Bannister, 1948-1962, including “Static and Snow,” a satirical column he wrote for Broadcasting magazine under the pseudonym Awfrey Quincy, 1950. There are also humorous letters and poems, with related correspondence and miscellany. The series referred to as the Palmer House Letters were published in several newspapers and magazines. Chapter drafts of a book on the Prohibition era, which Bannister was working on at his death, make up the balance of this group.

The SPEECHES AND OTHER REMARKS provide a valuable source of information on Bannister's views and activities. Located here are drafts and typed copies of speeches delivered before a variety of groups, including two congressional committees, 1946-1967. There is correspondence and publicity material throughout. The NBC SUBJECT FILE is arranged in one alphabetical sequence primarily for Bannister's years as Vice President for Station Relations and as part-time consultant. There is, however, some material which dates from 1950. Extensively documented is Bannister's involvement in the full range of activities concerning affiliate relations, including negotiations for rate changes, promotion of new program concepts, program clearances, and the planning of affiliate conventions and other meetings. Particularly significant here is Bannister's role in relating network policy to affiliates which took on major importance as television reduced the audience of radio affiliates. Noteworthy in this regard are the files on NBC's “Basic Economic Study,” affiliate conventions and meetings, and NBC executives. On new programming ideas, the folders on Stardust and Weekday are significant. The files for Today clearly evidence NBC President Sylvester Weaver's commitment to this show. Educational television is also an important file and reveals Bannister's continued personal interest. NBC involvement in the controversy over UHF-VHF television broadcasting is also significant and well-represented. There are copies of memos and correspondence between other NBC executives throughout the files; many are quite significant and document policy-making at NBC. Among the NBC executives represented are David C. Adams, William Fineschriber, Robert Kintner, David Sarnoff, Robert W. Sarnoff, Sylvester L. Weaver, Jr., and Frank K. White.

ARTICLES AND NEWSCLIPPINGS ABOUT BANNISTER are not extensive but do indicate the variety of his activities. The MISCELLANY contains many unidentified items which may have been written by Bannister: a poem, an essay, and a speech delivered by William J. Scripps. Other items include an undated script for a skit about NBC President Robert Kintner and an unidentified narrative regarding the University of Michigan's Television Hour on WWJ-TV, December 1950. Twenty-one tape and disc recordings have been sent to the Iconographic section. They include recordings of an interview of Bannister about Education of a Broadcaster, speeches and remarks, a Bannister interview of Eddie Cantor, and a recording of Bannister's obituary as it was broadcast over WWJ.

Administrative/Restriction Information
Acquisition Information

Placed on deposit by Mrs. Frances Bannistter, 1967, 1969, and 1975. Accession Number: MCHC67-110, MCHC69-054; MCHC75-012


Processing Information

Processed by R. H. Tryon, 1979.


Contents List
U.S. Mss 86AF
Series: Correspondence
Box   1
Folder   1-13
General, 1941-1967
Carbons
Box   1
Folder   14
1957
Box   2
Folder   1-9
1958-1966
Box   2
Folder   10
Re singing commercials, 1949
Box   2
Folder   11
Re NBC appointment, 1952
Box   14
Folder   1
Previously Restricted letters and memos, 1952, 1959-1962
Series: Writings
Articles and other items by Bannister
Box   2
Folder   12
General, 1948-1962
Box   2
Folder   13
“Static and Snow,” Broadcasting, 1950
Humorous letters and poems
Box   2
Folder   14
Undated
Box   2
Folder   15
1938-1952
Box   2
Folder   16
Palmer House Letters, 1937-1951
Books
The Education of a Broadcaster, 1965
Correspondence
General
Box   2
Folder   17
1965, March-April
Box   3
Folder   1-3
1965, April-April, 1966
Box   3
Folder   4
Publisher, 1964-1965
Box   3
Folder   5
Re author's copies, 1964-1965
Box   3
Folder   6
Re interview by Lillian Friedman, WEVD, June 30, 1965
Box   3
Folder   7
Author's copy list
Box   3
Folder   8
Reviews and other publicity
Box   3
Folder   9
Background material
Box   3
Folder   10-13
Draft chapters for a book on Prohibition
Series: Speeches and Other Remarks
Box   4
Folder   1-5
Correspondence and related material, 1944-1958
Drafts and typed copies
Box   4
Folder   6
Undated
Box   4
Folder   7-10
1936-1958
Box   5
Folder   1-2
1959-1967
Congressional Hearings
Box   5
Folder   3
White Bill, 1947
Box   5
Folder   4
Petrillo Hearing, 1948
Series: NBC Subject File
Box   5
Folder   5
Adams, David, 1952-1956
Affiliates
Radio and Television
Box   5
Folder   6-7
Conventions, 1960-1963
Box   5
Folder   8
Meetings, 1953, 1958
Box   5
Folder   9
Station Trips, 1953, 1957-1960
Radio
Box   6
Folder   1
General correspondence, 1955-1963
Box   6
Folder   2
Conventions, 1952, 1965
Box   6
Folder   3
Program Advisory Board, 1956
Box   6
Folder   4-5
Executive Committee, 1955-1960
Box   6
Folder   6
Regional Meetings, 1956
Television
Box   6
Folder   7
General correspondence, 1955-1963
Box   6
Folder   8-10
Meetings, 1953-1965
Box   7
Folder   1-2
Executive Committee, 1955-1960
Box   7
Folder   3-4
Board of Delegates, 1958-1965
Box   7
Folder   5
American Telephone and Telegraph, 1951-1952
Box   7
Folder   6
Ampex Video Tape Recorder, 1956
Box   7
Folder   7-8
Bannister, Harry - Business correspondence, 1952-1958
Box   7
Folder   9
“Basic Economic Study,” 1952
Box   7
Folder   10
Bernstein, Leonard, 1959
Box   7
Folder   11
Beville, Hugh M., 1953-1956
Box   7
Folder   12
Cellomatic, 1959
Box   7
Folder   13-14
Clearance memos, 1956-1960
Color Television
Box   8
Folder   1
General correspondence, 1954-1957
Box   8
Folder   2
Radio and TV Daily, 1959-1960
Box   8
Folder   3
Schedules, 1956-1960
Box   8
Folder   4
Twenty-one inch sets, 1954
Box   8
Folder   5
Columbia Broadcasting System, 1952-1953, 1958
Box   8
Folder   6
Comedy Writer Development Plan, 1955
Box   8
Folder   7
Committee for Economic Development, 1958-1960
Box   8
Folder   8
Compensation Committee Plan of Reduced Free Hours, 1952
Box   8
Folder   9
Culligan, Matthew J., 1956
Box   8
Folder   10
Damm, Walter J., 1958-1962
Box   8
Folder   11
Daylight Saving Time, 1952, 1956-1958
Box   8
Folder   12
Economic Club of Detroit, 1958
Box   8
Folder   13
Economic Data on Network Radio (report), 1952
Box   8
Folder   14-15
Educational Television, 1956-1961
Box   9
Folder   1-3
Federal Communications Commission, 1950-1960
Box   9
Folder   4
Fineschriber, William, 1953, 1955
Box   9
Folder   5
Government Committees, 1954-1956
Box   9
Folder   6
Heffernan, Joseph V., 1952-1955
Box   9
Folder   7
Herbert, John K., 1952, 1953
Box   9
Folder   8
How We Are Governed (reactions), 1957
Box   9
Folder   9
Incentive Compensation, 1959
Box   9
Folder   10
Kansas City-New Orleans Speech: Advertising Seminars, 1955
Box   9
Folder   11
Kintner, Robert, 1956-1963
Box   9
Folder   12
Lincoln Center, 1960
Box   9
Folder   13
Market Data for New Stations, 1954
Box   10
Folder   1
Milwaukee Journal1958-1959
Box   10
Folder   2-3
Miscellaneous, 1952-1965
Box   10
Folder   4
National Association of Radio and Television Broadcasters, 1951-1953
Box   10
Folder   5
National Association of Broadcasters, 1958-1965
National Broadcasting Company
Box   10
Folder   6
News, 1957-1961, 1964
Box   10
Folder   7
Opera Company, 1956
Box   10
Folder   8
Western Radio Network, 1955
Box   10
Folder   9
National Telefilm Association Film Network, 1957
Box   10
Folder   10
Nielsen Coverage Service, 1952
Box   10
Folder   11
Option Time, 1952, 1956-1959
Paar, Jack
Box   10
Folder   12
Party (Master of Ceremonies: Harry Bannister), 1958
Box   10
Folder   13
Miscellaneous, 1958-1961
Box   10
Folder   14
Pep Plan, 1955
Box   10
Folder   15-16
Personal, 1953-1965
Political conventions and elections
Box   10
Folder   17
1951-1952
Box   11
Folder   1
1956-1958, 1961
Box   11
Folder   2
Proposals, 1956-1959
Box   11
Folder   3
Publishers Information Bureau Gross Billings, 1952
Box   11
Folder   4
Quiz Shows, 1958-1959
Box   11
Folder   5
Radio Agreements, 1957
Box   11
Folder   6
RCA Organization Notices, 1956
Box   11
Folder   7
Radio Executives Club, 1952
Box   11
Folder   8
Rates - Radio and TV, 1952
Box   11
Folder   9
Research, 1952, 1958, 1962
Box   11
Folder   10
Reynolds Metal, 1952
Box   11
Folder   11
Sales, 1952
Box   11
Folder   12
Sarnoff, David, 1955, 1957-1960
Box   11
Folder   13
Sarnoff, Robert, 1954-1965
Box   11
Folder   14
Sponsored Network Hours - Reports, 1952
Box   11
Folder   15
Stardust, 1959
Box   11
Folder   16
Station Acceptance of Sustaining Programs, 1952
Box   11
Folder   17
Station Assignments, 1952
Box   11
Folder   18
Station Clearances, 1957
Box   11
Folder   19
Station Compensation, 1956
Box   11
Folder   20
Station Representatives Association, 1955
Box   11
Folder   21-22
Stations, 1953-1963
Box   12
Folder   1
Stations Planning and Advisory Committee, 1950-1953
Box   12
Folder   2
Summer Schedules, 1952-1953, 1958
Box   12
Folder   3
Syracuse University, 1960
Television
Box   12
Folder   4
Morning Programming, 1953
Box   12
Folder   5
Network Markets, 1952
Box   12
Folder   6
Network Rate Review, 1957
Box   12
Folder   7
Today, 1952, 1958
Box   12
Folder   8
Tonight, 1957
Box   12
Folder   9
Traffic Operations, 1952
Box   12
Folder   10
Trendex Ratings, 1956
UHF
Box   12
Folder   11-12
General, 1954-1962
Box   12
Folder   13
Hearings, 1954-1955
Box   12
Folder   14
Variety, 1958
Box   12
Folder   15
Weaver, Sylvester L., 1954-1955
Box   12
Folder   16
Weekday, 1955
Box   12
Folder   17
Westinghouse, 1953-1961
Box   12
Folder   18
White, Frank, 1952-1953
Box   12
Folder   19
Year End Report - Station Relations, 1956
Box   13
Folder   1
Series: Articles and Newsclippings about Bannister, n.d., 1942-1965
Box   13
Folder   2
Series: Miscellany
Series: Tape and Disc Recordings
Tape 432A
No.   1
Speech at Canadian National Exhibition, Toronto, September 6, 1957
No.   2-3
NBC Dinner in honor of Jack Paar, Bannister introduces program. March 31, 1958
No.   4
Interview with Lillian Friedman on “World of Books,” WEVD, re The Education of a Broadcaster, June 30, 1965.
Physical Description: 4 reels 
No.   5
Obituary for Harry Bannister on WWJ radio and TV, April 27, 1967.
Disc 71A
No.   1
Bannister's New Year's Message to WWJ listeners, December 31, 1947.
Note: Side 2 is miscellaneous excerpts from WWJ programs.
No.   2
Bannister's New Year's Message, n.d.
No.   3-4
Bannister introduces NBC foreign correspondent Robert Magidorf to Detroit Economic Club Luncheon, June 7, 1948.
No.   5
Bannister interviews Eddie Cantor over WWJ, n.d.
No.   6
Interview with Lillian Friedman on “World of Books,” WEVD, re The Education of a Broadcaster, June 30, 1965.
No.   7
“Candid Medic: The Harry Bannister Case,” a private recording made by several of Bannister's friends, 1960.
No.   8
Portion of the radio program Double or Nothing, n.d.
No.   9-10
Description of General Patton speaking to his troops, apparently a radio broadcast, n.d.
No.   11-12
Speech by Fred Allen marking name change of WEAF to WNBC, ca. 1946
No.   13
Recorded letter between two unidentified individuals regarding Ty Cobb. March 23, 1952.