Title: Max L. Heim Collection
Inclusive Dates: 1960-1961

Creators:

• Heim, Max L.
• Brown & Rehbaum, Inc.

Call Number: Milwaukee Historic Photo Collection 46

Quantity: 0.4 cubic ft. (1 box)

Repository:

Milwaukee Public Library, Frank P. Zeidler Room

Archival Location:

Milwaukee Public Library (Map)

Abstract:

The collection is a series of photographs by Max Heim taken at the intersection of N. 3rd Street and W. State Street in Milwaukee, WI. The photographs were taken on four separate dates: May 11 and 13, 1960 and March 12 and 16, 1961. In most instances, the photographs on the later dates are taken from the same place and angle as the earlier ones.

Note:

To request materials from this collection, create/login to your Special Collections Account.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.mwpl-mhpc0046

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Max Ludwig Heim (1900-1971) was a professional photographer from Milwaukee, Wisconsin. He married Caroline Hegyi in 1936. Heim worked for Brown & Rehbaum, Inc., a local commercial photography studio that was located at 327 W. National Ave.

This collection contains 20 black and white 8” x 10” photographs of several different buildings located on the corner of N. 3rd and W. State Street. The photographs were taken on four separate dates: May 11 and 13, 1960 and March 12 and 16, 1961. In most instances, the photographs on the later dates are taken from the same place and angle as the earlier ones. Businesses in the photos include Sherkow Men’s Formal Wear, David Wald Manufacturing Optician, Künstler’s Smoke Shop, Klode’s, Donges, Rothe’s (Drew’s) Restaurant, Odd Lot Shoes, Lenrak’s Restaurant, Banner Pants, and Urich Hardware. Some photographs include the J. Hinkel building, a National Historic Building. Originally the John Hinkel Saloon and Restaurant and known as the “Central Hall Restaurant”, it was built in 1877 for German immigrant John Hinkel, a former foreman for the Best (Pabst) Brewing Company.

The photographs are organized in pairs (same location and angle, earlier date followed by later date) and placed in individual acid-free folders for preservation purposes.

Max L. Heim Collection, 1960-1961, Collection 46. Milwaukee Historic Photo Archives, Milwaukee Public Library, Milwaukee, Wisconsin.

• Historic Photo Collection. Milwaukee Historic Photo Collection 6.

Access Restrictions

There are no access restrictions on the materials. The collection is open to all in accordance with state law. The public may view collections from the Milwaukee Historic Photo Archives by appointment at the Central Library. To request an in-person appointment, create/login to your Special Collections Account. If you have any questions, please contact the Archives and Special Collections Department at mplarchives@milwaukee.gov.

Use Restrictions

The researcher assumes full responsibility for conforming with the laws of libel, privacy, and copyright which may be involved in the use of this collection (Wisconsin Statutes 19.21-19.39).

Acquisition Information

Photographs were donated to the Milwaukee Public Library by Mrs. Thomas L. (Gabriele) Eschweiler of the Wisconsin Architectural Archives in 2006. Materials were accessioned as a Historic Photo Collection.

Processing Information

Processed by Jennifer Pahl, Photo Librarian, July 2013.

Box   1 Folder   1	Roof of Gunther Building, Milwaukee Journal Building in background, 1960
Box   1 Folder   2	Roof of Gunther Building, Milwaukee Journal Building in background, 1961
Box   1 Folder   3	Sherkow Men’s Formal Wear (Gunther Building), David Wald Manufacturing Optician (H. Platz Building), Künstler’s Smoke Shop, 1960
Box   1 Folder   4	Sherkow Men’s Formal Wear (Gunther Building), David Wald Manufacturing Optician (H. Platz Building), Künstler’s Smoke Shop, 1961
Box   1 Folder   5	Long-distance shot of Gunther and H. Platz Building from corner; First Wisconsin National Bank on right side of photo, Klode’s Building in right background, large billboard for Sherkow on left side of photo, 1960
Box   1 Folder   6	Long-distance shot of Gunther and H. Platz Building from corner; First Wisconsin National Bank on right side of photo, Klode’s Building in right background, large billboard for Sherkow’s on left side of photo, 1961
Box   1 Folder   7	Long-distance shot of Gunther and H. Platz Building from corner; First Wisconsin National Bank on right side of photo, large billboard for Sherkow’s on left side of photo, construction equipment in foreground, 1961
Box   1 Folder   8	(L-R) Sherkow Men’s Formal Wear (Gunther Building), partial view of David Wald Manufacturing Optician (H. Platz Building), 1960
Box   1 Folder   9	(L-R) Sherkow Men’s Formal Wear (Gunther Building), partial view of David Wald Manufacturing Optician (H. Platz Building), 1961
Box   1 Folder   10	Roof and wall of unknown building, 1960
Box   1 Folder   11	Roof and wall of unknown building, 1961
Box   1 Folder   12	(L-R) J. Donges (J. Hinkel Building), Rothe’s, Odd Lot Shoes, Lenrak’s Restaurant, Banner Pants and Urich Hardware, 1960
Box   1 Folder   13	(L-R) J. Donges (J. Hinkel Building), Rothe’s, Odd Lot Shoes, Lenrak’s Restaurant, Banner Pants and Urich Hardware, 1961
Box   1 Folder   14	(L-R) Side/back view of Rothe’s Restaurant and Donges (J. Hinkel Building); large painted advertisement on upper half of building for Donges, includes slogan “Gloves to burn & some that don’t burn”, 1960
Box   1 Folder   15	(L-R) Side/back view of Odd Lot Shoes, Rothe’s Restaurant and Donges (J. Hinkel Building); large painted advertisement on upper half of building for Donges, includes slogan “Gloves to burn & some that don’t burn”, 1960
Box   1 Folder   16	(L-R) Side/back view of Odd Lot Shoes, Drew’s Restaurant and Donges (J. Hinkel Building); large painted advertisement on upper half of building for Donges includes slogan “Gloves to burn & some that don’t burn”, 1961
Box   1 Folder   17	(L-R) The Milwaukee Journal Building (background), Donges (J. Hinkel Building), and Rothe’s Restaurant, 1960
Box   1 Folder   18	(L-R) The Milwaukee Journal Building (background), Donges (J. Hinkel Building), and Drew’s Restaurant, 1961
Box   1 Folder   19	Donges (J. Hinkel Building); construction on street island in foreground, 1960
Box   1 Folder   20	Donges (J. Hinkel Building); barriers up in street, 1961