The Lakefront Planning Committee (LPC) was a subcommittee of the Metropolitan
Milwaukee Civic Alliance (MMCA). The MMCA was formed in 1924. It was a coalition of
twenty-two service organizations. Their goal was to facilitate the discussion and
resolution of community issues.
The LPC was one of many subcommittees of the MMCA. It was created to monitor the
decision making process at all levels in the shaping and development of Milwaukee’s
waterfront. This committee was organized in 1981. The committee’s interests grew to
encompass the history, preservation, development, promotion, enhancement and
remediation of all waterfront areas in Milwaukee, including the Milwaukee River
estuary. Members monitored the activities of agencies and groups such as the Harbor
Commission, the Southeastern Wisconsin Regional Planning Commission, the Milwaukee
Remedial Action Plan, the North Harbor Network and the Historic Third Ward
Association. Members attended meetings, collected reports, newspaper clippings and
other relevant information concerning waterfront projects. They also provided
lakefront information forums on key civic projects to facilitate and encourage
public input in the decision process. Members were often active in major
environmental programs impacting lakefront water quality and in special ad hoc task
force groups dedicated to lakefront planning issues.
