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Bell, Florence C. (Florence Colfax), 1899- / Farmer co-ops in Wisconsin

Co-ops market wide variety of fruits and vegetables,   pp. 30-31 PDF (521.5 KB)

Page 30

    to sell the cattle of the members of the
    five separate groups.  Buyers are
    escorted throughout the county to
    locate dairy cows of the various breeds
    desired-Holstein, Guernsey, Jersey,
    and brown Swiss-and also horses.
    A sales office is maintained at Barron.
    Each breeder making a sale through
    the association pays an annual $1
    membership fee, which is paid to his
    respective breed club. To meet the
    office and drivers' expenses, 5 percent
    is deducted from the sales price of each
    animal. Balances are prorated to the
    respective breed clubs in accordance
    with the sales of each breed, unless a
    deduction is required to maintain the
    reserve fund at $1,000. During the
    first 2 years of operation ended No-
    vember 1, 1939, the cooperative sales
    association handled 5,800 head of
    cattle which sold for nearly a half
    million dollars.  More than $1,500
    was prorated to the five breeders'
    associations in sales and membership
    Co-ops Market Wide Variety
    oF Fruits and Vegetables
    About a dozen Wisconsin associa-
    tions market cooperatively a variety
    of graded fruits and vegetables. The
    co-ops are located in many sections
L  of the State-for example, in north-
   east Door County, Bayfield County in
   the extreme northwest, in central Wood
   County, southwest Iowa County, and
   in Racine County in the southeast
   district. Cranberries, cherries, straw-
   berries, and apples, potatoes, peas,
   cabbage, and corn raised by the
   farmer-patrons are sent to market
   cooperatively by the associations.
   Growers may also buy supplies through
   the cooperatives.  Containers, ferti-
lizer, seeds, spray material and insecti.
cides, coal, feed and salt, farmn
implements and machinery are among
the many items bought and resold. The
dollar value of both the marketing
and supply business of the associations
in the marketing season 1938-39 was
over $2,000,000.
   Sales of cranberries led the parade
 of Wisconsin fruits and vegetables
 marketed cooperatively in the 1936-37
 season, the 1937 national survey shows.
 Their total was $700,000, followed by
 potatoes $200,000, cherries $190,000,
 peas $44,000, strawberries $43,000,
 and apples $6,000. These sales were
 made by grower co-ops located in
 Wisconsin, with the exception of about
 a fourth of the receipts on cherries
 which were realized by Wisconsin
 farmers through cooperative sales out.
 side the State.
 "Eatmor Cranberries" is a coopera-
 tive brand that has obtained national
 recognition. The fruit produced by
 the 90 members of the Wisconsin Cran-
 berry Sales Co. is marketed under this
 brand. The co-op is located at Wis-
 consin Rapids, in the heart of an area
 where extensive cranberry bogs have
 been developed by means of irrigation.
 The business of members only is
 handled and although no contracts are
 required, every member markets his
 crop exclusively through the co-op.
 Cranberries marketed in the fiscal year
 ended June 1, 1940, were valued at
 more than $900,000. Supplies bought
 and resold to growers included boxes.
 insecticides, fertilizer, and marsh equip-
 ment, and amounted to more than
 The cooperative charges a 2-percent
 commission on all gross sales, the
proceeds from commissions being used
- 30 -

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