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Bell, Florence C. (Florence Colfax), 1899- / Farmer co-ops in Wisconsin
([1941])
Co-ops market wide variety of fruits and vegetables, pp. 30-31
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Page 30
to sell the cattle of the members of the five separate groups. Buyers are escorted throughout the county to locate dairy cows of the various breeds desired-Holstein, Guernsey, Jersey, and brown Swiss-and also horses. A sales office is maintained at Barron. Each breeder making a sale through the association pays an annual $1 membership fee, which is paid to his respective breed club. To meet the office and drivers' expenses, 5 percent is deducted from the sales price of each animal. Balances are prorated to the respective breed clubs in accordance with the sales of each breed, unless a deduction is required to maintain the reserve fund at $1,000. During the first 2 years of operation ended No- vember 1, 1939, the cooperative sales association handled 5,800 head of cattle which sold for nearly a half million dollars. More than $1,500 was prorated to the five breeders' associations in sales and membership efees. Co-ops Market Wide Variety oF Fruits and Vegetables About a dozen Wisconsin associa- tions market cooperatively a variety of graded fruits and vegetables. The co-ops are located in many sections L of the State-for example, in north- east Door County, Bayfield County in the extreme northwest, in central Wood County, southwest Iowa County, and in Racine County in the southeast district. Cranberries, cherries, straw- berries, and apples, potatoes, peas, cabbage, and corn raised by the farmer-patrons are sent to market cooperatively by the associations. Growers may also buy supplies through the cooperatives. Containers, ferti- lizer, seeds, spray material and insecti. cides, coal, feed and salt, farmn implements and machinery are among the many items bought and resold. The dollar value of both the marketing and supply business of the associations in the marketing season 1938-39 was over $2,000,000. Sales of cranberries led the parade of Wisconsin fruits and vegetables marketed cooperatively in the 1936-37 season, the 1937 national survey shows. Their total was $700,000, followed by potatoes $200,000, cherries $190,000, peas $44,000, strawberries $43,000, and apples $6,000. These sales were made by grower co-ops located in Wisconsin, with the exception of about a fourth of the receipts on cherries which were realized by Wisconsin farmers through cooperative sales out. side the State. "Eatmor Cranberries" is a coopera- tive brand that has obtained national recognition. The fruit produced by the 90 members of the Wisconsin Cran- berry Sales Co. is marketed under this brand. The co-op is located at Wis- consin Rapids, in the heart of an area where extensive cranberry bogs have been developed by means of irrigation. The business of members only is handled and although no contracts are required, every member markets his crop exclusively through the co-op. Cranberries marketed in the fiscal year ended June 1, 1940, were valued at more than $900,000. Supplies bought and resold to growers included boxes. insecticides, fertilizer, and marsh equip- ment, and amounted to more than $65,000. The cooperative charges a 2-percent commission on all gross sales, the proceeds from commissions being used - 30 -
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