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The Wisconsin alumni magazine
Volume 14, Number 7 (April 1913)
Commerce association, pp. [366]-370
Page [366]
ICOMMERCE ASSOCIATIONII T HE world aspect of modern busi- ness organization and the increas- ing appreciation of this aspect by business fnen and educational institu- tions of a business nature, is shown in a marked degree by a proposed trip of business men to Europe for the observation and study of indus- :trial, commer'cialý plans, business methods, and conditions in Europe. A trip such as 'the one proposed, under the auspices of the lNew York University School of Commerce, would be of interest to commerce men at any time and under any circum- stances. The one :in question becomes doubly interesting to us all, however,, when we are informed that our own Professor Gilman, -father of com- merce trips at Wisconsin, is the leader of the party. The New York University has the following to say concerning Professor Gilman: "Dr. S. W. Gilman, the leader of the party, is professor of business ad- ministration, commercial law, ac- counting and auditing in the Univer- sity of Wisconsin. Prof. Gilman is widely known as a lecturer and writer on problems of business organization and policy. He has made several trips to Europe, and is thoroughly ac- quainted with the conditions there and the advances which have been made." Prof. Gilman will be assisted by Dr. Erich Zimmermann, a Ph. D. from the .University of Bohn, who has spent several years in studying prob- lems of transportation and business organization in Germany, France and England. The tour- is designed for business men who wish to see what Europe, is doing along business lines, andl how it is being done. In the field of ex- porting, transportation, business effi- ciency and municipal reform, Ameri- cans will find much to learn in Eng- land, Germany and France. Manu- facturers, merchants, exporters, im- porters, transportation men, bankers, brokers, advertisers, as well as man- agers, head accountants," municipal and other government officials, econo- mists, and writers are the ones to whom itý is believed the trip will be the most valuable, and, -in fact, as the New York University people say, "Just the thing they have been look- ing for.',' The New York University hasý rec- ognized the great educational value-of a trip such as this, and promises to give credit to those members of the party who pass satisfactory examina- tions, or Write adequate theses. One's first impression of such a trip is that it will be one of pure business to be rushed through with as soon as possi- ble. An observation of the itinerary, however, does not bear- out this im- pression. On the contrary, it is very evident that the trip is not to be rushed, but rather to be one of profit- able leisure. The time of the mem- bers will not be so full but that plenty of time will be left for pleasure and sight seeing. Alternate programs are usually provided. In each city a din- ner will be given to .which will be in- vited many foreign men of note, and there will be discussions on topics of mutual interest. Members of the
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