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Gangelin, Paul; Dummer, Frances; Commons, Rachel (ed.) / The Wisconsin literary magazine
Volume XX, Number 7 (April 1921)
Emmerling, Margaret
Sappho, pp. 192-iii
Page iii
WISCONSIN LITERARY MAGAZINE The FRANKLIN Lt(tltt The Reasons for Its Popularity With Both Men and Women Comfortthat rough roads do not destroy Control th does not require strength Ability to cover most miles per day Safety that is not dependent on skill Roadability that widens driving range Tire life that saves worry and expense Reliability that is not a matter of care Complete absence of cooling troubles and- 20 miles to the gallon of gasoline 12,500 miles to the set of tires 50%1b slower yearly depreciation (National Averages) The basis of this performance is the same today as nineteen years ago-the sound Franklin principles of light weight, flexibility and direct air cooling. And the demand for the Franklin has increased as motorists realize its advantages. Here is the proof: During the past three years nearly as many Franklins were bought as dur- ing the previous sixteen. Bringing the record up to date: Dec., 1920-biggest Dec. in Franklin history Jan., 1921-orders exceeded production 151% Feb., 1921-month's orders totaled 1107 cars Mar., 1921-100% normal output-1000 cars Ritter Automobile Co. DISTRIBUTORS 223 North Henry Street Phone Badger 347 Madison, Wisconsin iApril, 1921 1 1
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