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Military government weekly information bulletin
No. 35 (April 1946)
[Highlights of policy], pp. 7-10
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Page 7
the press. How are the Germans taking It? For 12 years Goebbels and Hitler fed poisonous propagainda to the German mind through one of the most effective mediums of information transmission the radio. Through the radio, the Nazis were able to reach nearly all homes in Germany, down to the most isolated communities of the farm country. To ascertain that Germans would get this information, the Nazis made available a low powered radio, put on sale at a cost well within the reach iof the German pocketbook. MWhen the Americans took over the radio service, it was of course cleansed of propaganda, and is now paralleling the principle of free press with that of free air for Germany. But does merely democ- ratizing radio mean that the German will accept the truth ias truth? Does the German believe what he hears on the radio? What does he prefer to hear? These and many other questions were answered by the results of a recent Military Government survey. BELIEVE OUR NEWS UNBIASED This survey reveals German radio listening habits and general reactions to the type and quality of programs *on the Sueddeutscher Rundfunk (South German Network), which covers the Ame- rican zone through Raditos Frankfurt, Stuttgart and Munich. The survey is the first comprehensive study of its kind to be undertaken in Germany and was made by the Information Control Sur- veys Unit, which conducts scientific public opinion polls using techniques similar to those employed by the Gallup poll. These studies are undertaken regularly in order to evaluate German opinion as it irelates to the Information Control Pro- gram in Germany. The majority of German radio listeners in the American zone believe that news presented to them over the American- operated network is reliable and free of propaganda. For example, only 4 percent of those who did not listen regularly and 13 percent of regular listeners thought propaganda was broadcast. However, a majority of those inter- viewed stated a preference for "inter- pretive" news. When people were asked whether they preferred the news to be simply read or to be read with a per- sonal note by -a name speaker, 15 percent answered that they preferred the news to he read without comment. Among the regular listeners, a majority (57 per- cent) preferred name newcasters. MUSIC PREFERRED As to program preferences in general, musical programs were preferred to other types by a solid majority (65 percent) of all those interviewed. News programs were preferred by one-fourth of the 7
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