Fred Wittner Papers, 1928-1972

Summary Information

Title: Fred Wittner Papers
Inclusive Dates: 1928-1972

Creator:
  • Wittner, Fred, 1909-1972
Call Number: U.S. Mss 139AF; PH 4713

Quantity: 5.6 c.f. (14 archives boxes) and 0.2 c.f. of photographs (1 archives box)

Repository:
Archival Locations:
Wisconsin Historical Society (Map)

Abstract:
Papers of the founder of Fred Wittner Company, a New York advertising, marketing, and public relations firm which specialized in industrial clients. Over half the collection relates to the operation of this firm and consists of memos, advertising schedules and copy, clippings, company publications, client files, and a company diary kept by Wittner, 1944-1949. The client files primarily date from the 1960s, with coverage best for Eastman Chemical Products, Inc., and Moore Special Tool Company. Documenting Wittner's personal involvement with the company are articles, speeches, correspondence, and clippings. The remaining portion of the papers deals with Wittner's career prior to the foundation of his own firm in 1939. These records include sports stories sent to such periodicals as the Brooklyn (New York) Daily Eagle, The New Yorker, Sports Illustrated and American Golfer, and writings done in collaboration with other sports writers. Also located here are client files which document his early work as an independent consultant and as a member of the firms of Benjamin Sonnenberg and F. Darius Benham. Prominent clients during this period include George Palmer Putnam and Amelia Earhart.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-us0139af
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