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Wisconsin State Cranberry Growers Association / Wisconsin State Cranberry Growers' Association. Forty-fifth annual meeting, Wisconsin Rapids, Wis., December 2, 1931. Forty-fifth summer convention, Wisconsin Rapids, Wis., August 18, 1931
(1931)

Makepeace, Russell
Address,   pp. 41-42 PDF (554.8 KB)


Cranberry finance,   p. 42 PDF (277.7 KB)


Page 42

42 WISCONSIN CRANBERRY GROWERS' ASSOCIATION
methods of control, most of them pyrethrum sprays, and in some cases
found it has actually killed the leafhopper, and in addition the false
blossom itself seems to be going away from that particular section. It
seems to be weakening its hold, but we do not know enough about it
yet to advise this method. We only know it checks it to some extent
Mr. Lewis suggested to me that we had too many cranberries on
Cape Cod, especially Early Blacks He though it would be a good
idea to flood them next summer until the first of August, which
would help the Wisconsin crop out in good shape. I will carry that
idea back to the first meeting they have, and I am sure they will re-
ceive it with a lot of enthusiasm
I might say a few words in regard to the depression in generaL In
every town I visited, from New York to Denver, with the exception of
Minneapolis, the average dealer and broker said "The depression is
bad, but not as bad as in Cedar Rapids, or Cleveland, and Denver."
But in Minneapolis a man said, the other night, "I think we have the
best of the depression here. I might say that Minneapolis is suffer-
ing a slump in the depression."
CRANBERRY FINANCE
Until the crops of cranberries raised by small and casual growers
are marketed in an orderly manner there is little likelihood of pros-
perity returning to the industry as a whole.
It appears to be useless to expect funl co-operation in any market-
ing plan from those to whom the cranberry business is merely inci-
dental and not their main reliance. Such growers are not much con-
cerned about the general effect on the market if their fruit goes into
already glutted markets.
They sell, or consign, their fruit as soon as it is picked, at any price
they can get and add fuel to the fire which feeds the market glutting.
It would not take a prohibitive amount of money for the larger
growers, to whom the stability of the business is essential, to buy such
crops and market them through their own organiations.
Some sort of cranberry finance corporation would do the trick and
in controlling the sale of such fruit, determining when, where and
how it should be shipped, most of the present difficulties will be re-
moved.
In order for the big growers to be prosperous the small growers
must likewise prosper There must be more uniformity in prices re-
ceived by big and sma growers. The big growers must see to it that
the smaller ones have an opportunity to dispose of their crops at
prices which will remunerate them for their efforts and which will
keep the "cheap fruit" out of the competitive markets.
It is a problem Rehich "big busine.. would solve by the consolida-
tion method, but one which for the cranberry growers must be solved
by other means such as we have suggeted.
Considering this plan now and not wafting until next year when the
crsis becomes acute will prev  much "grief" to those who have big
interests at stake.
(Editorial Page-Warehen Cotie, Wareham, Mas.)
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