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Egstad, H. M. (ed.) / The Wisconsin alumni magazine
Volume 35, Number VII (April 1934)

While the clock strikes the hour,   pp. 194-[200]


Page [197]


               Xy~~~~~~~~~~~ A LL
                      CCIJZC 61                              IS~~1 9
You have only to look upon the three magnificent new Cadillacs and the new
streamlined La Salle to know that here
are motor cars of incomparable beauty. And you have only to ride in them
to know that they are supreme also in com-
fort and in performance.... May we not suggest, therefore, that you take
these two pleasant steps; and then let your
own observations, and your own desires, lead you to Cadillac or La Salle
ownership. . . . There is a new Cadillac V-8,
a new V-12, and a new V-16. Also, a dashing streamlined La Salle, with Fleetwood
Custom Coachcraft, which has
set a new style and a new value in motor cars.  Prices are substantially
lowered-with La Salle almost a thousand
dollars below last year's price. . . . So it is now most convenient, as well
as most satisfying, to own a car by Cadillac.


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