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Godfrey, Kneeland, Jr. (ed.) / The Wisconsin engineer
Volume 59, Number 4 (January 1955)

[Cover] The Wisconsin engineer,   pp. [unnumbered]-4


Page 4


        The design engineer trained in
        welded steel construction is best
        able to meet industry's need for
        low cost manufacture because
  WELDED DESIGNS
  CUT COSTS 50%
BY using steel instead of cast iron,
Dydesign engineers today make their
products more efficient ... many times at
hay the cost. Product designs are strong-
er, more rigid, take less material to build.
Too little attention is usually devoted to
simplification of product designs to elim-
inate costly manufacturing manhours
once a basic design is established. Where
designers reappraise product details for
welded steel construction, production
costs are being cut an average of 50% com-
pared with manufacture using castings.
Manufacturing operations are simpli-
fied with welded steel design. Rejections
due to inferior metal are eliminated. Less
machining and finishing are required.
Finished machines are streamlined, more
modern in appearance.
In the example below, an economy-
minded design engineer lowered manu-
facturing cost on a machine arm and cut
weight of the arm.
Before conversion to steel, the machine
arm required 182 pounds of gray iron
and cost $38.25 to cast and machine.
Welded steel design weighs only 86.8
pounds ... costs $20.06.
led steel
tronger,
weighs
,ounds ...
DESIGN DATA for welded construction is avail-
able to engineering students in the form of bulletins
and handbooks. Write
THE LINCOLN ELECTRIC COMPANY
        Cleveland 17, Ohio
THE WORLD'S LARGEST MANUFACTURER Of
       ARC WELDING EQUIPMENT
Volume 59                   JAJUAAY, 1955                     Number 4
   EDITORIAL STAFF
           Editor
KNEELAND GODFREY, JR., c'55
      Associate Editor
  GENE WORSCHECK, m'55
      Assistant Editors
 JON BAUMGARTNER, ch'56
 ROBERT HENTGES, ch'56
        Story Editors
    DON EDWARDS, m'55
    RON PARKINSON, ch 55
    DICK WHITE, c55
    TOM KANNEMAN, e'57
        Copy Editor
    BILL GRESENZ, ch 55
       Photographers
   DAVE DAUTERMAN, c 55
   JIM RICHARDS, met'58
        Art Editors
    BOB KASEGUMA, c'55
 LARRY MCCORMICK, ch 55
     ALAN BLACK, e'57
          Publicity
    FRITZ CALLIES, m'55
           Staff
     DON TACKE, ch58
     DICK TOMLIN, ch'56
     LARRY BARR, m'57
Chairman:
      BUSINESS STAFF
        Business Manager
      CARROLL RANDS, m 55
   Associate Business Manager
       ROBERT KOHN, m'55
   Local Advertising Manager
     BARCLAY GILPIN, met 57
  National Advertising Manager
     CLARENCE REIDER, c 55
         Circulation Staff
  GEORGE KNUDSEN, m 55, mgr.
       JOHN RADKE, Met'56
           Sales Staff
       JAMES CLAPP, c'55
       JAMES BICKNER, c 58
    JAMES RYDZEWSKI, ch'56
    BOARD OF DIRECTORS
    W. K. NEILL, Chairman
  J. A. GAGE, Faculty Adviser
  CHARLES C. WATSON, Chemical
          Engineering
BRUCE DAVIDSON, Civil Engineering
   JOHN C. WEBER, Electrical
          Engineering
 HOWARD B. DOKE, Mechanical
            Drawing
    DAVID J. MACK, Mining &
           Metallurgy
                  MEMBER OF
ENGINEERING COLLEGE MAGAZINES ASSOCIATED
                          Publishers' Representative:
PROFESSOR TDos. FARRELL, J1R.
State University of Iowa
Iowa City, Iowa
LITTELL-MURRAY-BARNHILL, INC.
101 Park Ave., New York
605 N. Michigan Ave., Chicago
Any article herein may be reprinted provided due credit is given, except
where
           republication rights are expressly reserved by the author.
Entered as second class matter September 26, 1910, at the Post Office at
Madison,
Wisconsin, under the Act of March 3, 1879. Acceptance for mailing at a special
rate
of postage provided for in Section 1103, Act of Oct. 3, 1917, authorized
Oct. 21, 1918.
Published monthly from  October to May inclusive by the Wisconsin Engineering
Journal Association, 331 Mechanical Engineering Building, Madison 6, Wisconsin.
                           Subscription Price
$1.00 PER YEAR
SINGLE COPY 25c
THE WISCONSIN ENGINEER
Gus sevvv
4


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