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Marder, Luse & Co. / Price list and printers' purchasing guide : showing specimens of printing type manufactured by Marder, Luse & Co., foundry, Chicago, Illinois, U.S.A.
(1893)

[Introduction] Greeting,   pp. [3]-[4]


Page [3]

SGREETING.  -
CORRECT idea of the increase of our business
might be obtained by any of our old customers
Swho cared to so investigate, by comparing the
PRICE LIST AND PRINTERS' PURCHASING GIDE,
first issued by the CHICAGO TYPE FOUNDRY, With the
edition now sent out to our patrons. Yet there are
but few who will remember the little Price List of
twenty years ago, or recognize its successor in the
present volume of eight times the size of the first
edition. That it was, and is a success, is abundantly
proven in the many imitations it has had in the
form of books issued by other concerns, all of which
have been copies of our book.
The same remark will apply with reference to
our AMERICAN SYSTEM OF INTERCHANGEABLE TYPE BODIES, or POINT
SYSTEM, as it is sometimes called, introduced and suc-
cessfully carried out by this Foundry. Meeting With
the most bitter opposition from many of the founders
when first introduced, those who were then fiercest
in their opposition, were soon crying "all our type
is now cast on the Point System," and claiming to
have always advocated that system.
We extend our grateful thanks to those custom-
ers who have heretofore given us their orders. We
ask a continuance of their patronage, and a trial
order from those who have not dealt with us,
from any part of the United States. The book will
bear us out in the statement that orders of any size
will be promptly and carefully filled, and our dus-
tomers may rest assured that they will receive ma-
terial and type of the best manufacture.
MARDER, LUSE & CO. FOUNDRY.
JOHN W. MARDER, Manager.
Chicago, July 1, 1893.


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