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Woman's home companion
Vol. LXIV, No. 6 (1937)

Blake, Dorothy
Looking backward,   pp. 140-[141] PDF (1.4 MB)


Page [141]

MAKERS OF 33 FIAMO
WPSOERS RECOMME
4EW 1931 RINSO
Women everywhere de
New   Rinso gives 25%      to
More Suds
Lon~ger-lasting - safe as
el                    t e New 1937
T h  % d f l lik  rsi d le  ,11,d el "  friend ,
AUin  %N \ I   '~t  t-- I ICC.(
LATER
FROM NOW ON I'LL NEVER USE
ANYTHING BUT RINSO IN MY
WASHER. I'M CONVINCED IT
WASHES CLOTHES AT LEAST
5 SHADES WHITER
AND LOOK
HOW NICE AND
BRIGHT MY
DRESS IS JUST
LIKE NEW
L V
0                 M
S   WELLTHATg MY IDEA OF BIG              NEXT WASHDAY
~~l  EWS  '  USTTHIS 1S MORE LIKE ITI
NEWS. I MUST USE THE                  THE NEW RINSO GIVES
THE RICHEST, LONGEST-
N    NEW   RINSO IN MY WASHER.                 LASTING SUDS I EVER
THEN MAYBE I WONT ALWAYS                   SAW AND THEY HAVE
REAL BODY TO THEM
BE COMPLAINING          ABOUT                                  000, MOMM'.
SKIMPY      SUDS                                THE SUDS LOOK
are                                                                       LIKE THEY RE
59                         THAT SOON                                        ALIVE!
FIZZLE
5ver                        AWAY
neighbor
Rino0
THTNGTTHE MAKERS OF THESE 33 FAMOUS
THAT NIGHT                     COME A- OEWASHERS RECOMMEND THE
..AND NOT ONLY IS    ON, WELL USE           ^        NEW 1937 RINSO
THE NEW RINSO       THAT NEW RINSO
MARVELOUS FOR THE    YOURE RAVING       American Beauty Conlon  Matc    Sae
WEEK'S WASH BUT I    ABOUT TO CLEAN     Apex        Crosley
USED IT FOR THE     UP THESE DINNER    Automatic   Fairbanks-Morse
S cBarton                        Fairdlay    National  Thor
LUNCHEON DISHES.     DISHES AND       Bee Vie     Faultless   "19o1"   Universal
ITS GRAND! ITS EASY  WE'LL GO TO AN    Blackstone  Gainaday   Norge     Westinghouse
ON HANDS AND CUTS     EARLY MOVIE      Boss        Horo        Ori     n  ith
THE WORK IN HALFHotn                                          Pia      Zih
Ri erso is marvelous for tub wash-
Ingp too. Its richer suds soak  ALL THE RIN O YOUR
AAut              t      Farub ing aotnks-M rseeM adow bSpig .e
cl.the wteanbrgtr..                      GROCER NOW HAS IS THE
11           0Barvton                Faub i orda  Naioa  To
BeeVa                                 Fauies "nN193 UInvsa
-hs nscruib" method makes  NE-97RNOIN THE
clthes last 2  or 3 times longer.  SAME FAMILIAR PACKAGE
cY (;rvi,4 fir ll t.aIin
Rinso is economical, tor  a little
gives a lot of suds even i o hardk
cles   w hiter   and  b rigte-
wter Wonderful for dis
estwatr.  ondrfu  fo  dishes
and all cleaning. Tested and ap-
proved by Good Housekeeping
Institute. Ask for the mei  box.
The biggest-selling package soap in America
V%0piAmrc
YOU SAY LIFEBUY S THE      YES.FOR BATH, COMPLEXION
ONLY TOILET SOAP YOU USE ?  AND HANDS! I'LLTELL YOU WH
YOU SEE,THERES A SPECIAL
PURIFYING INGREDIENT IN
LIFEBU0Y THATS NOT IN OTHER SOAPS.
IT REALLY KEEPS YOU SAFE FROM"B.0'
BUT DO YOU USE THlS SAME
SOAP ON YOUR FACE ?
e/
YES, INDEED! THEY
MADE TESTS THAT
SHOW LIFEBUOYS
OVER 20% MILDER     I AM
THAN LOTS OF     LEARNING
BEAUTY SOAPS      THINGS
/HNS
WOMEN PREFER LIFEBUOY
RALLY fastidiouS women insist on a
bath soap that gives them lasting
freJhnefs... That's one big reason why more
American women use Lifebuoy for the
bath than any other soap. (It's equally
the favorite of men and children) . . .
120,000 interviews by 8 leading mag-
azines revealed these facts about the soap
that stops "B.O.". . . Get the delightful
Lifebuoy habit...for bath, handsand com-
plexion. Use Lifebuoy regularly! You'll
feel cleaner because you are cleaner.
A pproved b)
Good Housekeehing Burean
AND WE USE LIFEBUOY FOR OUR
HANDS NOT ONLY BECAUSE ITS SO
MILD BUT BECAUSE ITS PURIFYING
LATHER REMOVES GERMS AS WELL
AS DIRT   ,  ...
I D LIKE TO WASH MY FACE
AND HANDS RIGHT NOW
WITH YOUR
LIFEBUOY


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